Binge the blog if…

…you've been posting and posting and posting and getting absolutely nowhere, you're keen to diy your content strategy (but actually get results this time), you're interested in how I can help you but want an insight into my mind before we work together, or you honestly just love a good chat about content marketing.

Revealing the 35 Marketing Truths You Need to Know If You Want to Grow Your Business
Content Strategy, Marketing Mindset Rebecca Hawkes Content Strategy, Marketing Mindset Rebecca Hawkes

Revealing the 35 Marketing Truths You Need to Know If You Want to Grow Your Business

Having been a freelance social media manager, strategist and now content strategist since 2017, I’ve seen, learned, tested and tweaked a lot over the years. But there are some things that have always remained consistent. If you and I were cosied up in Prezzo, sipping on a refreshing mocktail, and you were asking me about marketing your business, these are the 35 tiny truths I’d share with you to make growing your business that little bit easier:

Read More
This Is The Valuable Business Lesson I Learned By Destroying My Skin Barrier
Content Strategy, Social Media Marketing, Marketing Mindset Rebecca Hawkes Content Strategy, Social Media Marketing, Marketing Mindset Rebecca Hawkes

This Is The Valuable Business Lesson I Learned By Destroying My Skin Barrier

It’s 2024. The year of the damaged skin barrier. I was buying into all the marketing claims, obsessively watching beauty vlogs and reviews, and trying all the products. Until one morning, I woke up to red raw, dry, stinging skin. I hastily googled “why is my skin like this?” and was met with article after article talking about damaged skin barriers. This is the exact same pattern I see a lot of business owners follow, except we’ll swap out “skincare routine” for “content strategy”. You start with experimenting: sometimes it works, sometimes it damages your skin barrier.

Read More