The Content MOT
Expert eyes on your content so you know exactly where you are, what's working and what needs attention, before you build your strategy
You know something isn't quite working with your content.
Maybe you’ve finally built a consistent content habit but you’re not confident in the results (or lack of results) it’s giving you. Maybe you've barely posted at all and you're not sure where to even start. Maybe you’ve spent the last few weeks months panic posting with zero strategy behind what you’re sharing.
However you’re feeling, you know something’s not right. But you can’t quite put your finger on it.
You’ve tried to diagnose the problem yourself. Followed the advice in your Instagram feed: sourced trending audios, trimmed a video clip to 6 seconds and stuck some text over it, tried to add keywords to your caption.
But still, nothing.
Before you invest in a full strategy, before you overhaul your content plan or start posting three times a week in the hope that something works, you need to know where you're actually starting from. What's already working in your favour (there’ll be something!), what's quietly working against you and where the biggest opportunities are hiding.
That's exactly what The Content MOT gives you.
My Grandad, Christopher Robin, always made sure my car was looked after. He'd come with me to the garage, check the oil and the tyre pressure, fill up the screen wash and make sure anything that needed attention got fixed before I ended up breaking down in the middle of nowhere.
He never let me drive away without knowing everything was running as it should.
That's exactly what The Content MOT is for you. Expert eyes on your content so nothing gets missed, nothing goes unfixed and you never commit to a strategy that isn’t driven by your goals and capacity to create.
Because you can't fix what you can't see.
What actually is The Content MOT
A comprehensive, expert review of your social media profile(s) and content, delivered as a PDF report with a full video walkthrough so you understand exactly why something is or isn’t working
I'll look at everything with fresh, experienced eyes. Your profile, your content, your consistency, your messaging, your calls to action and how well everything you're sharing is actually serving your business goals. Then I'll tell you honestly and clearly what I find: the wins, the gaps and the specific things worth addressing first.
No complicated jargon or overwhelming list of things to change. Just clear, actionable insight from someone who’s been doing this for a decade and can see immediately what's working and what isn't.
Here’s what’s included:
A comprehensive, public facing review of your chosen profile(s) including bio, links and your last 16 pieces of content
An honest assessment of what's working, what isn't and where your biggest opportunities lie
A PDF report with clear, actionable recommendations so you know exactly what to focus on
A full video walkthrough of the findings so you can revisit it whenever you need to
“Rebecca is creative and incredibly efficient. You can see in her work that she puts a lot of thought into her strategies. She really took time to understand our brand and business.”
Clients say:
“Becka very quickly determines the ideal messaging channels for the target customers and strategically engages them in a powerful way.”
“Rebecca has done an amazing job. She doesn’t just create pretty posts but takes time and effort learning and delving into my career.”
You know something about your content isn’t working but you just can’t figure out what it is
You're not yet ready to invest in a full strategy but you want expert clarity on where you're starting from so you don’t create a(nother) plan for yourself that falls flat on its face
You want an honest, experienced perspective on your content before you spend any more time, energy and effort creating it
You're ready to stop guessing and start making informed decisions about your marketing so you can finally see the results you know you deserve
This is for you if:
This isn’t for you if:
You're ready to go all in on a full bespoke strategy: The Robin Intensive is where you need to be
You're looking for someone to manage or create your content for you
You want a posting plan to follow (that’s also The Robin Intensive)
Investment
A comprehensive, public facing review of your chosen profile(s) including bio, links and your last 16 pieces of content
An honest assessment of what's working, what isn't and where your biggest opportunities lie
A PDF report with clear, actionable recommendations so you know exactly what to focus on
A full video walkthrough of the findings so you can revisit it whenever you need to
£250
This is based on one social media platform. For additional platforms, please get in touch via the contact page. If you go on to book The Robin Intensive, the full cost of your Content MOT will be deducted from your investment. Consider it your first step toward the full strategy.
-
Just access to your public facing profile and a few details about your business and goals via a short intake form. I'll take it from there.
-
We'll agree a delivery date when you book but typically within 7-10 days of receiving your intake form.
-
Not at all. Whether you've been posting regularly or you’ve ghosted your account for a while, the MOT will tell you what you're working with and what to do next.
-
Yes! Simply select what you want audited in the dropdown menu. With long form content, I’ll be reviewing up to 10 pieces of content you’ve shared.
Frequently Asked Questions
-
If you'd like to take the next step and have a full strategy built around your goals and your capacity, The Robin Intensive is your natural next move, and your £250 will be deducted from the full cost of the Intensive.
-
At this price point The Content MOT is payable in full at the time of booking.
-
The Content MOT tells you where you are and what needs attention. The Robin Intensive builds you a complete bespoke strategy and 90 day content plan that fixes it. They work brilliantly together, which is why the cost of your MOT is deducted if you go on to book the intensive.
-
Of course! Drop me a message via the contact page and we can discuss the price for multiple platforms.
Ready to find out exactly what's working, what isn't and what to do about it?
Your content’s already out there, working hard. Or trying to, at least. Let's make sure everything under the bonnet is actually running as it should, shall we?