Stop guessing what to post. Start creating content you're actually confident in.
You started your business because you're brilliant at what you do.
Not because you wanted to spend your evenings doom-scrolling for trending audios, agonising over hooks or posting content you're not even sure is working.
But here you are again. Opening Instagram with the best of intentions and closing it 20 minutes 2 hours later having achieved nothing except a large dose of comparisonitis and an unhealthy obsession with why the post you chucked up in a hurry got twelve likes, when the one you spent three hours creating only got two.
It's not that you're bad at marketing or that your business isn't good enough.
And it's definitely not that you need to post every day or just need that one viral moment to finally “make it”. It's that you don't have a strategy. And without one, your content looks like a jumble sale (mismatched, random and impossible to shop), when it could look like a boutique where everything has its place and every customer who walks in immediately knows exactly what you're about.
That’s where The Robin Intensive comes in.
In the UK, robins are known for showing up consistently, even in the harshest conditions.
Rain, cold, uncertainty: a robin turns up anyway. My Grandad, Christopher Robin, was exactly that. The person who showed up, reliably and without fuss, for the people he loved.
The Robin Intensive is built in his spirit. A strategy that gives you the foundation, the clarity and the confidence to show up for your business consistently, no matter what.
What The Robin Intensive actually is
A bespoke 90 day strategy built around the three most important things: your goals, your capacity and your excitement. It's designed to take away the "I don't know what to post" problem for good, leaving you with a confident content plan that genuinely feels easy to implement.
No cookie cutter strategies. No overwhelming content plans that ask you to post daily or show up in ways that don't feel comfortable (no I won’t make you dance on Reels). Just a clear, simple plan built around your actual life and business, delivered in a beautifully designed pdf with a full video walkthrough so you understand the “why” behind every strategic decision. And once you’ve had a minute to process, we’ll have a follow up call to discuss any questions.
Because as Amandine put it after her intensive: "I felt more confident with a clear, aligned plan to follow." And as Jade said: "Sometimes all you need is a plan." That's exactly what this is.
How your strategy gets built
Every Robin Intensive is built using The Robin Method™, a five step framework developed over nearly a decade of working with business owners across every industry. Review, Optimise, Build, Implement, Nurture. Five steps that take you from wherever you are right now to a confident, bespoke content strategy you're actually excited to use.
Nothing is generic. Nothing is copied from a template. Everything is built around your goals, your audience and your capacity to create, because a strategy that doesn't fit your life will never get implemented.
Most content advice skips straight to the calendar. The Robin Method™ starts long before that. Because a calendar without a strategy behind it is just a list of things to post.
And we both know you deserve more than that.
So aside from the deep sigh of relief you get from never having to worry about what to post for the next 90 days, what do you actually get?
What’s included
Pre-work questionnaire to help me understand your business, goals and current marketing setup, as well as your capacity to actually create content each month
A comprehensive, public facing social media audit of one platform so I can determine where you’re starting from
Audit based suggestions on the best way to optimise your social profile to ensure it begins working for you the second someone lands there
A bespoke, 90 day content strategy and content plan aligned to your business goals and capacity to create content
A complete 90 day content calendar with suggested hooks, titles and CTAs so you can excitedly implement immediately
A video walkthrough of the entire strategy so you understand the “why” behind every strategic decision
Once you’ve spent some time absorbing the strategy, we’ll have a follow up call to discuss any questions you may have
“The Robin Intensive was so good I am considering purchasing another one in 3 months time! I highly recommend it if you’re feeling lost and without a clear path and need the motivation to get cracking.
Sometimes all you need is a plan and Rebecca delivered that to me in complete detail without overwhelming me. I feel like I have a clearer picture of what I am going to post which I know will pay off in a few months time.
I just needed to get back on track and Rebecca helped me to do this. Absolutely worth every penny!”
Clients say:
“Before working with Rebecca I was getting caught up in the details of “when, where and what to post” and spiralling, and as a result staying stuck in paralysis mode and not sharing anything.
Rebecca made sure to understand my goals, and the big picture of what I’m building, before creating a comprehensive and most importantly realistic strategy for me to implement.
I couldn’t recommend Rebecca’s work more, she took out the guesswork and following our strategy day I felt more confident with a clear, aligned plan to follow.”
“Becka is a hugely talented, and very intuitive digital marketer. She very quickly determines the ideal messaging channels for the target customers and strategically engages them in a powerful way.”
“Rebecca is creative and incredibly efficient and carries a passionate attitude. You can see in her reports and work that she puts a lot of thought into her strategies. She really took time to understand our brand and business. Highly recommend.”
You've been posting without a real strategy for a while now and the whole “hoping for the best” mindset has quickly shifted into feeling hopeless
You feel overwhelmed by what to share, when to share it, how to share it and why you’d even share it in the first place (if you were being completely honest, you’ve been on the verge of tears at least once in the last month)
You're sick and tired of chasing trends that don't translate into sales, (or even likes or followers), and then you end up cringing at yourself watching back the video you were convinced was going to do “well”
You really just want a clear plan that works with your actual life: no three posts a day, no sacrificed evenings, no more panic posting at 10pm because you haven't shared anything all week
You're ready to enter your confident content era and you know yourself well enough to know that having a plan in place is exactly what you need to be able to implement with excitement
This is for you if:
Don't just take my word for it, listen to what Jade had to say after her first Robin Intensive…
This isn’t for you if:
You're looking for someone to manage your social media for you
You want to go viral more than you want sustainable growth
You're not ready to implement a strategy once it's been built for you
Investment
Pre-work questionnaire to help me understand your business, goals and capacity to create
A comprehensive, public facing social media audit
Audit based optimisation suggestions
A bespoke, 90 day content strategy and content plan
A complete 90 day content calendar with suggested hooks, titles and CTAs
A video walkthrough of the entire strategy so you understand the “why” behind every strategic decision
A follow up call via Zoom 7-10 days after you’ve received your bespoke strategy
Starting at £1,200
This is based on one social media platform. For a bespoke proposal aligned to your business needs, please complete the enquiry form below. Alternatively, schedule a no-obligation enquiry call here and we can have a chat about what’s right for you.
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We'll agree a delivery date when you book so you know exactly when to expect everything. Typically this is within 7-10 days of receiving your completed pre-work questionnaire (depending on availability).
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The Robin Intensive covers one primary platform as standard. If you'd like a second related platform included, for example Instagram and Facebook for the same business, this is available at an additional investment. Just mention this when you enquire and I'll reflect it in your bespoke proposal.
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Yes! Long form content works differently to social media so I can create a bespoke long form strategy as a stand alone or I can combine it with social media to ensure you have a solid ecosystem that continually attracts new clients to you.
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Yes! If you’re looking to launch a podcast, I can help you with concept through to launch content. This is a bit more of a collaborative process. Let’s have a chat about what you want.
Frequently Asked Questions
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The Robin Intensive focuses on building your strategy and plan. If you'd like support with implementation, this is something we can discuss, just mention it when you get in touch and I'll let you know what's available.
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Before we start you'll complete a pre-work questionnaire covering your business goals, audience and current marketing setup. That's genuinely all you need to do, I'll take it from there.
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Yes. You can split your investment across two or three months. Full payment needs to be made before work begins.
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You'll have a follow up call 7-10 days after delivery to answer any questions once you've had time to sit with everything. After that, if you'd like to keep the momentum going, The Quarterly Refresh and In Full Bloom are both designed for exactly that.
Ready to stop guessing and start creating content you're actually confident in? Fill in the enquiry form below or book a call and I'll send you a bespoke proposal based on exactly what you need.
You didn't start your business to spend your evenings staring at a blank caption box, posting out of panic and hoping this will be the post that finally works. You started it because you're brilliant at what you do. And you deserve a content strategy that reflects that.
Every post you share from here is a brick in your foundation. Some bricks introduce you. Some build the connection. And some are the ones that make someone finally think “Omg I need to work with them!”.